Clear sales messaging and go-to-market strategy help build sales funnel (Digitalk)

Digitalk’s technically expert team struggled to get a clear message across and focus their roadmap to support customer needs

Developed a product roadmap based on extensive competitive benchmarking
Created impactful go-to-market themes around loyalty, enterprise solutions, payments, social media integration, full MVNO set up, BSS as a service etc
Identified and qualified a global target lead list

Simplified the sales messaging, created a practical product roadmap and boosted the sales funnel

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Turning technology into a rich customer engagement platform (SLA Digital)

From device manufacturer to customer engagement platform (STK)

Strategy refresh leads to growth in valuation of global BSS platform (Tecnotree)

Pivoted a BSS platform to a global IoT player (Teleena)

Developed a millennial sub-brand strategy for American mobile operator (Verizon)

Created wholesale platform for major African operator (MTN)

Acquisition expands IoT platform into connectivity and value added services (Wireless Logic)

Divested a BSS business unit for a world leader in mobile messaging solutions (Sinch)

Launched an MVNO for a major Belgian media player (Telenet)

Created innovative go-to-market plan for world’s largest multi-country MVNE/A (Plintron)

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