Graeme Sherman

Graeme Sherman


Prior to joining Red Dawn Graeme was Chief Operating Officer at PrimeTel Plc in Cyprus having been a founding partner and management shareholder of Analysys Mason. He is also an occasional Associate Lecturer on Operations and Outsourcing at the Lancashire Business School.
At PrimeTel delivered a significantly improved EBITDA in 2012/3 and key projects included:
• Extension of ISP services from local to national (technology agnostic customer agnostic using LLU, Bitstream and FFTH).
• Launch of profitable pre and post pay MVNO operations (with a pre-pay sub-brand and three language support in Greek, English and Russian).
• Choose your own mobile number service.
• Launch of triple and quad play bundles providing Fixed Telephony, Internet, TV and Mobile services.
• Accreditation by Investors in People (IIP).
At Analysys Mason, and predecessor companies, Graeme’s client legacy includes:
• Middle East Telco project manager for successful investment in MVNE technology and MVNO sub-band proposition.
• Etisalat UAE project manager for the creation of a new wholesale business division.
• Etisalat Egypt project manager for the creation and launch of the customer services function of Etisalat Misr. Mobile services were launched on time and achieved >1M customers in 2 months
• Oger Telecom post acquisition review and then interim management of Türk Telekom marketing, sales, customer services and retail departments.
• Microsoft contractual and productivity reviews of outsourced operations for customer services departments based in Ireland (six languages) and USA (three languages). Also for multi-currency payments based in Germany (12 languages).
• Time Warner – location review for a European multi-language subsidiary.
• NHS 24 – Interim Executive advising CEO on optimising of contact centre performance, commissioned following an independent review of NHS 24 for the Scottish Executive.

Graeme was educated at Brighton University (MA Change Management), Essex University (BSc Chemistry & Computer Science) and Fettes College, Edinburgh.  He is also a volunteer trustee of a local charity Changing Lives in Cheshire.

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